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3 Strategies in Surviving the 2024 AI Hype Cycle

Startups that are now jumping into the AI gold rush will most likely fall victim to the hype and eventually crash, believes the lifelong entrepreneur and mentor Michael Burtov. As we head into 2024, what can founders learn from the tech bubbles of the past in order to survive and prosper?  
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SAFE for VCs, not so safe for startups

In recent years, “SAFE” notes have become one of the most common ways for early-stage startups to raise capital in the U.S. Still, most international founders have never heard of them. Lifelong entrepreneur and innovation consultant Michael Burtov explains the challenges these notes present to startups and angel investors.
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Using Middle-out innovation strategy, Steve Jobs and Jeff Bezos became tech moguls

Rather than trying to break into their target markets with limited resources, immigrant founders can “build bridges” — create platforms, communities, and shared tools. According to lifelong entrepreneur and mentor Michael Burtov, this "middle-out" approach empowers broader innovation. That’s what Steve Jobs and Jeff Bezos did, turning obstacles into opportunities.